Updated: Sep 2, 2021
Have you ever seen a make-up tutorial on YouTube or TikTok, where the results look fantastic on the demonstrator, but when you try to copy it, you look more like a clown? This might be because the makeup didn’t suit your particular features and face shape. Here are some tips to work out the best cosmetic styles for you.
Determine your face shape
Pull your hair right back off your face with a headband, and look in the mirror. Draw an imaginary line around the periphery of your face, starting at the hairline and skimming your jaw and chin. Does the shape most resemble a square, an oval, a heart, or a circle? The answer will affect the way certain cosmetics accentuate your features.
Highlight your features with a sweep of bronzer on the nose and forehead, and carefully blend blusher on the apples of your cheeks to make the most of your high cheekbones. Try a rounded eyebrow shape, avoiding high arches, to soften the angles of your face.
Standard makeup will suit this type of face, with a touch of highlighter at the temples, browbone, and bridge of the nose. If you have an oval-shaped face like the celebrity Jessica Alba, you have a lot of choices as to brow shape! Your face will look equally good with arches, or soft angles.
Add a little contouring around the parameter of a round face and under the cheekbones, to create some extra definition. If your face length and width are roughly the same, well defined high arched brows will work well to create a little height.
Square or rectangular face
Contour the temples and jaw area of a square face, and apply blush to the cheeks, with a touch of bronzer underneath towards the hollows. Thick, gently arched brows suit this face shape, such as can be seen on the lovely Kiera Knightley.
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